OmniForce is an athletic event production company whose events include charitable bike rides and walks to benefit cancer research; for-profit marathons, half marathons and 5Ks; a hockey pro-am, and other events focused on active lifestyles.
Projects have included extensive on-event signage and collateral, promotional materials including POPs, print ads and premium items and apparel, and websites and other digital and social media graphics.
• OmniForce requested a rebrand for the Scotiabank Baycrest Pro-Am for 2015. In addition to designing a new brand identity and style guide for the event, I also redesigned the website and a series of printed event collateral.
• For the 20th anniversary of the Surf City Marathon & Half Marathon, I rebranded the event identity and designed a new responsive website, and designed a spectacular wood and metal enamel spinner medal to commemorate the 20th anniversary of the event. The medal featured a wooden spinning surfboard, and enamel containing real sand.
• Surf City 10 is a separate 10K/5K/10-miler also held in Huntington Beach. I designed a series of t-shirts to represent the brand as well as other print materials and a line of award medals to be given to participants.